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Best Buy Copies J.C. Penney and Wall Street Applauds? Best Buy is going to install branded Samsung shops in 1,400+ of its stores, and has indicated it will further explore the store-in-a-store approach recently touted by J. C. Penney as a remedy to the continued slide in its sales. Its shares traded up sharply on the day of the announcement, and at least one Wall Street analyst blessed the move as "another step in the right direction."
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